Tag: Customer

  • 14
    Apr

    How Influencer Marketing Has Impact on Consumer Lifestyle 

    Consumer behavior and lifestyle is a whole field of study in several areas, from the point of view of psychology, from an economic perspective, and in the marketing industry of course. Therefore, all forms of consumerism are studied in this field, including influencer marketing.  Since it is something worth analyzing how celebrities and influencers can cause changes in
    Read More
  • 12
    Apr

    Buyer Journey and User Journey: Understanding the Differences to Master Your Marketing Strategy

    Two different concepts The Buyer Journey, sometimes called "Customer Journey", means the purchase journey. It is a natural and instinctive process, in which a buyer researches, informs himself and then decides to make the purchase that seems the most relevant to him according to his needs and problems.   The User Journey, on the other hand,
    Read More
  • 12
    Apr

    Consumer’s Attitude Towards Influencers on Social Media 

    Buyers are using social media networks in larger numbers than ever before. Customers seek out testimonials and suggestions. As a result, having a strong online presence on different social media sites is critical.    The emergence of social media is the most current marketing development. Social networking can affect future buyers from the beginning to the
    Read More
  • 9
    Apr

    How Influencer Marketing Motivates Consumers’ Buying Behaviour

    Social media influencers now play a critical role in brand marketing for a variety of companies. There is a digital influencer for every product on the market today. More companies adopt influencer marketing because it is an established strategy of growing product exposure and enhancing marketing and outreach strategies. It is important to remember that,
    Read More
  • 31
    Mar

    A Clever Way to Transform Visitor Into Potential Customers

    Let's talk about marketing. But first imagine that a person offers you $100 if you manage to separate coins and hay that he has together in the same bag. Surely the first thing you will think is that this person is quite strange and the task is very difficult. But if you use your wits,
    Read More
  • 30
    Mar

    Understanding KOC (Key Opinion Customers) Marketing

    There is a rising marketing strategy evolving from the consumer perspective. This marketing strategy is soon taking over the way goods and services will be viewed and purchased. It is called key opinion customers (KOC) marketing. There is a need to explore what it means and how it can be taken advantage of by every
    Read More

Our Clients

Aqua

Tokopedia

Amarta

Vivo

Bank Indonesia

blibli

Crunchbase

Danamon

DjArum

Grab

Datsun

Maybelline

Super Soccer

Indonesia Fashion Week