Tag: Tip

  • 28
    Apr

    Manage Journalist Contacts with A CentralStation CRM 

    Contacts with journalists are crucial in public relations. A simple Excel spreadsheet is not enough for you to keep track of your contacts.   Using the example of CentralStation CRM, we will show you how you can manage the contact data of journalists professionally with the help of a CRM system.   The primary function of CentralStation CRM is to map the
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  • 28
    Apr

    5 PR Tips for Dealing with Bad Press 

    It happens again and again that journalists cast a company in a negative vibe. Even if you do everything right, bad press can hit you.   What should you do in such a case? To stop working with the responsible editor or a newspaper altogether is often the wrong way to go.   Some editors don't shy
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