Tag: influencer

  • 14
    Apr

    How Big Is the Influencer Marketing Industry? 

    The growth of influencer marketing has been on the rise uncontrollably, as evidenced by the most recent statistics and studies. And those economic and financial studies affirm it makes us believe this market will continue to rise for much longer until its value multiplies.  So, here are some proofs of how this sector of the marketing market has become so prolific, but
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  • 14
    Apr

    How to Make an Influencer Marketing Budget 

    Advertising and marketing will always be a permanent investment for brands and companies, although they will always try to lower costs as much as possible. And a fairly profitable form of marketing is influencer marketing, which has proven to be very efficient for brands of all types.  However, if you are not familiar with this type
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  • 14
    Apr

    Best Influencer Marketing Practices 

    Over time, influencer marketing has evolved and improved itself. But this has not been spontaneous, but with the trial and error of those who have been the pioneers in this revolutionary form of marketing.  That is why below we show you the best practices that you can assume when making a marketing campaign using influencers. 1. Set
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  • 14
    Apr

    Most Famous Influencer Marketing Agencies 

    Companies can no longer ignore the importance of influencers within the business; therefore it is reasonable for new lines of work and markets to emerge. In this way, influencer marketing agencies are a nascent market, but very necessary and highly lucrative in these times.  These agencies provide an important service for brands; they provide valuable assistance to companies that cannot afford
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  • 14
    Apr

    5 Brands That Used Influencer Marketing and Succeeded 

    Social media has become essential for brands, which is why influencer marketing today is more relevant than ever. But like everything else, there are always some who stand out more than others.  Some brands and companies have stood out in their campaigns using influencers, so much so that they have obtained millionaire profits. Therefore, below we show
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  • 14
    Apr

    What Does an Influencer Marketing Manager Do? 

    Influencers have become a fundamental element of online marketing. So it is obvious companies are increasingly convinced of the potential and role they have in communication, so they are using influencer marketing much more.  And not only have they included this in their marketing strategies, but an entire industry has been born with new workspaces focused on this type of
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  • 14
    Apr

    Influencer Marketing Fails: How to Not Do It?

    Making mistakes is human, but when you are on social networks you are exposed to everyone watching and commenting on your mistakes, and this is something very serious for brands. A message delivered wrong or misconstrued can mean a huge loss for companies, thanks to poorly executed marketing strategies.   Therefore, below we list some influencer marketing fails
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  • 14
    Apr

    5 Influencers Awards Winners and How Marketing Is Involved 

    Like everything involved in the entertainment industry, the influencer's awards do not wait. So below we present you some winners of the Cosmo Influencer Award and the American Influencer Awards of 2020, as well as how they affect influencer marketing. 1. Sarah Langa This personality was awarded Best Style Influencer at the Cosmo Influencer Award, and
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  • 14
    Apr

    Understanding Influencer Marketing on Instagram 

    Instagram is still one of the trending social networks today, even though its launch is over a decade old. So it is not surprising that influencer marketing on Instagram is a $ 10 million industry today.  In short, it is an incredibly profitable sector, which is widely used by brands and companies to promote themselves through influencers.
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  • 14
    Apr

    Influencer Marketing Strategies 

    Have you found the perfect influencer to promote your brand? Then, it is time to establish the strategies of the game. This process is crucial, and it can bring some difficulties, but it is necessary for your message to reach the public properly, thanks to influencer marketing.   Do not stop reading, so that you know the
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